[VIDEO] 360-Degree ABM: Uncover Your Buyers, Leverage Intent, and Engage Accounts

Hello! Todd McCormick here, CRO of Terminus. I’m excited to join our partners at DiscoverOrg in beautiful Vancouver, Washington, for a whiteboard session. I’ll be talking about one of the...
January 23, 2019
Account-Based Everything
3 min read

Size Matters: Digging in to Employee Counts and Social Media Discrepancies

If you work in sales and marketing, I’ll bet you think a company’s employee count on LinkedIn is the absolute best way to determine how many employees work at that...
January 22, 2019
Company Updates
6 min read

Yes, Gender is a Factor in B2B Buying Decisions: Selling to Men and to Women

Are there differences selling to men and women in a B2B sales process? That was the question we set out to discover. My husband and I are avid remodelers, which...
January 15, 2019
Best Practices
3 min read

A Look Back and Ahead at the Evolution of B2B Data: Year in Review

I hate the word AI. But I love the concept of data-driven customer engagement. As CEO of DiscoverOrg, I have some strong opinions about data. Here’s what shook up the B2B...
January 8, 2019
Outbound Selling
4 min read

The Coming Customer Data Tsunami: 3 Predictions for 2019

“Big data” is very 2012. But big data has historically referred to gobs of behavioral data. Most conversations around big data reference healthcare data, GPS/location data, data within government and...
January 2, 2019
Account-Based Everything
4 min read

Year-end Blog Roundup: Most Popular Blogs of 2018

2018, you’ve been good to us. In spite of GDPR, in the face of market turmoil, and despite an increasingly complicated tech stack, this year has shown us that high...
December 26, 2018
Blog
5 min read

100 Most Prospected-to Companies of 2018

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names - but that’s not why savvy sales and marketing professionals have been pitching to them.
December 18, 2018
Business Intelligence
9 min read

[VIDEO] Whiteboard Wednesday: Email Verification and Email Delivery

Welcome to another Whiteboard Wednesday! I’m Brad Owen, CEO and Owner of Neverbounce – and I’m happy to be here today with DiscoverOrg, to talk about email deliverability! Let’s jump...
December 12, 2018
Best Practices
5 min read

DiscoverOrg's Tech Transformation: How a Data Company Became a Tech Company

The best way to prepare for the future is to understand the past: You have to know where you came from. And to direct future growth and change, you need...
December 11, 2018
DiscoverOrg
9 min read

Pitch Perfect: Selling to Legal Operations

A candid interview with Jill Konrath and Synchronoss’ Director of Legal Operations, Dana Huppert. Legal Operations might work behind the scenes of the General Counsel … but ops wears the...
December 4, 2018
How-to
4 min read

8 Ways to Use BASHO Emails in Cold Email Outreach - With Examples

Basho emails aren’t just alive and well – they’re thriving. They’re a critical part of personalized prospecting and account-based strategy. But to crush cold email outreach, you have to do...
November 27, 2018
Email
11 min read

Customer Success: What We're Thankful for This Season

We’re grateful for a lot of things this season – the incredible teammates around us, the opportunities we’ve had to grow, and our warm local community – and especially our...
November 20, 2018
Customer Success
8 min read
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