Preston Zeller

Preston Zeller

Preston's experience has produced a combination of creative and analytical skillsets where he now focuses on Conversion Rate Optimization, UX Design, SEO and Digital Strategy for DiscoverOrg.

Posts by Preston Zeller

Marketers re-target leads for better MQLs

Low MQLs? 7 Digital Marketing Tricks to Keep Leads Coming Back for More

Coupons might feel like a B2C move, but the same idea works as a re-marketing tactic for B2B companies as well. How about a free month of service, a free sample, or a limited-time discount? You can add urgency (“This offer expires in 24 hours!”) social proof (“Check out all these 5-star reviews!”), or a time-based discount.

business to business sales and marketing

B2B is Dead – Long Live B2P

B2P removes the barriers created by the B2B mentality by placing the emphasis back on what people really care about and the stories that drive us.

What DiscoverOrg does

[VIDEO] Real People, Real Sales Intelligence

Our gracious host is determined to show two newcomers - from sales and marketing, respectively - how the DiscoverOrg platform powers a bigger pipeline, more appointments, and faster revenue growth.

what fuels high growth companies?

[VIDEO] Top Qualities of High-Growth Companies: A Conversation with Henry Schuck

Our CEO, Henry Shuck, discusses our Growth Drivers Survey and reveals what fuels high-growth companies. The results may surprise you.


Introducing the Glossary for Sales and Marketing Tech

This glossary is a vital tool to help you understand the concepts outlined in current and emerging technology platforms for sales and marketing.

DiscoverOrg Sales Intelligence | Best B2B Sales Blogs

5 Best B2B Sales Blog Posts of the Summer

As you prep to crush Q3 quotas, we thought it would be a great time to support your efforts with some truly impactful sales knowledge.

5 Inspirational Sales Quotes to Light a Fire Under Your Ass

Motivation and inspiration can be fleeting especially when you’re a B2B sales professional grinding it out on the phones EVERY DAY.

DiscoverOrg Sales Intelligence | Provider of High Quality Data

4 Things to Look for in a Data Provider

Make no mistake - good sales contact data can fuel your company’s successes and can minimize some pretty epic fails.

DiscoverOrg Sales Intelligence

Social Selling: The Good, The Kinda Bad, and The Super Secret Sauce

Can social selling really help shorten your long, arduous B2B sales cycle and close more deals?

DiscoverOrg Sales Intelligence | Outbound Sales

3 Ways to Beat the Summertime Sales Blues

We know more than most that “time truly is money” – especially when you’re making every effort to move your end-of-summer deals along.

Safe Harbour Complaince | DiscoverOrg Sales Intelligence

Is Your Sales and Marketing Data EU-Ready?

Even the most market-savvy U.S.-based sales pros make the mistake of assuming that prospecting in the EU will be business as usual.

Oppalerts: Predictive Sales Intelligence DiscoverOrg

OppAlerts: Powerful, Real-Time Predictive Sales Intelligence

Insight is a must-have ingredient of any effective prospecting strategy. The more you know, the more effective you and your sales team will be. Knowledge is power, right?

© 2018 DiscoverOrg, All Rights Reserved
© 2018 DiscoverOrg, All Rights Reserved