February 2nd, 2015 | by

Did you watch our sales and marketing efficiency webinar earlier this year? Email Power Prospecting with Kendra Lee, sales expert and author of The Sales Magnet.

For a sneak preview – check out the video below!

“If you’re not segmenting email campaigns based on where prospects live, I’ve got bad news for you: Your response rates are probably suffering. The reason? As I explain in the video below, geographic location can have a big impact on what prospects want from your messages and how they prefer to read them.” – Kendra Lee

About the author

Henry Schuck

Henry Schuck is the CEO of DiscoverOrg, a 7-time Fortune 5000 company, which he co-founded at the age of 23. He has extensive experience managing the sales and marketing activities of fast-growing information technology data companies.