September 6th, 2016 | by

Effective budget management is absolutely imperative to the overall operation of your organization.

From smart IT spending habits to finding the right data solutions for your organization, there are numerous areas that require research and attention. However, many organizations have improperly conceived budgeting procedures and strategies, which only leads to trouble. This is why it of the utmost importance that organizations take the time to focus on annual budget management. Depending on your specific organization, it may be a good idea to bring in a knowledgeable sales intelligence and data expert to help with this task.

By focusing on annual budget management, organizations have a clearer picture of what areas are well taken care of and which could use a little attention, which in turn sets us up for looking at how budgets should be spent in the future.

Understanding budget management

Budgets are in place to provide guidance and definition for an organization’s forthcoming period or year. There are many different types of budgets, all of which contribute to the overall financial plan for the year. Whether we are talking about a more localized, lower level budget or the master budget, it is important that the organization’s goals and objectives are reflected. As we discussed in our last blog, IT spending is a major area where organization’s focus their efforts and budget. There are numerous different paths to take when it comes to your IT budget, from security and mobile applications to network and telecommunications infrastructure.

In order for an organization to use their budget in a smart and well-planned way, it is important they are proactive about budget management. When done properly, you can view budgets as a planning and controlling system that help control the organization’s goals and performance objectives. In order to succeed at effective budgeting, management must come first. The plan should be laid out and then executed by those in control via appropriate techniques and strategies.

What this means for you

As we saw with IT spending trends, there are a lot of different directions to go, which can be challenging for any organization to figure out. Planning is something that allows you to focus on your organization’s future and ensures that no rock is left unturned. With this in mind, a good place to start may be by thinking about where you want to spend your budget next year while still in Q4. In doing so, you will set yourself up for a smoother, more prepared year, and in turn spending your budget more wisely. Along these same lines, organizations may want to start thinking about whether or not they should be budgeting for something specific in the coming year.  Once again going back to the IT spending infographic that we discussed earlier, it is clear that organizations are shifting their focus (read: budget) from year to year in order to remain relevant and keep up with the competition. By looking at where other organizations are spending their budgets, you will have a better idea of what you can do to prepare for the coming year.

With this in mind, we also uncovered that many organizations were not using their entire annual budget, which is where budget management comes into play. The only way an organization will truly grow and remain in the game for the long-term is to stay on top of trends by investing in a sales intelligence solution that provides the data you need in real-time. This is done through interviewing and surveying the marketplace constantly. 

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