Birst, MongoDB, Cloudera, and Actifio: Disrupting Markets with Great Sales Intelligence
Birst, MongoDB, Cloudera, and Actifio: These high-growth tech startups have a lot in common. A quartet of case studies demonstrate how sudden, ubiquitous access to great sales and marketing data is making it easier than ever for startups and newcomers to disrupt established industries and displace legacy vendor relationships.
How are newcomers using sophisticated marketing and sales intelligence to disrupt the old guard and change markets? Our case study, How Sales and Marketing Intelligence is Democratizing Growth and Driving Disruption, tells the story.