How Data Proliferation Enables Growth and Disruption

Historically, business relationships revolved more around golf-course deals and long-standing relationships: Good for incumbents, bad for newcomers. That’s changing.
July 16, 2019
Business Contact Data
4 min read

Customer Success: What We're Thankful for This Season

We’re grateful for a lot of things this season – the incredible teammates around us, the opportunities we’ve had to grow, and our warm local community – and especially our...
November 20, 2018
Customer Success
8 min read

How to Create an Ideal Customer Profile (ICP) to Target the Right Prospects

The Ideal Customer Profile (ICP) is used to identify, source, and prioritize your best prospects - but how do you create an accurate ICP in the first place?
November 14, 2018
Account-Based Marketing
4 min read

2017’s Top Sales & Marketing Superstars - and Their Secret to Success

More pipeline, bigger deals, massive wins … DiscoverOrg customers are total superstars! Our mission is simple: to accelerate the pipeline and revenue growth of sales and marketing teams every day...
December 26, 2017
Customer Success
8 min read

All Data is Not Created Equal: Independent Case Study Proves Why Quality Beats Quantity

Even though SalesFolk used 3 times more leads from ZoomInfo, DiscoverOrg email addresses yielded almost 10 times more positive responses.
October 17, 2017
Account-Based Marketing
5 min read

How Data is Democratizing Growth and Driving Disruption: 15 Lessons from High-Growth Leaders

Rapid growth is a natural expectation for tech start-ups at a time when data is widely available to all businesses, from startup to blue chip. But the availability of data isn't a universal promise of success.
May 17, 2017
Customer Success
4 min read

Account-Based Customer Success: The Refrain Remains the Same

What does it look like to implement Account-Based methods for Customer Success? While there are nuances, some traditional hurdles still apply.
January 24, 2017
Account-Based Marketing
3 min read

4 Steps to Expanding into Large Accounts

The technology field in particular is moving fast, meaning organizations that want to keep up are doing the same. That’s why IT staffing firms need to be agile and adaptive in their plans to expand into larger accounts.
December 11, 2015
Account-Based Marketing
3 min read