Marketing Strategies

Market to decision-makers in your target accounts with these effective tips, tricks, and strategies.

Sales-Marketing-Technologies

Introducing the Glossary for Sales and Marketing Tech

This glossary is a vital tool to help you understand the concepts outlined in current and emerging technology platforms for sales and marketing.

Read full post
future-hunting-sales-marketing-technology-trends-2017-with-DiscoverOrg

Taking Aim at the Top 2017 Sales & Marketing Technology Trends

What will be the top trends for sales and marketing tech in 2017? We've set our sights on these 4 trends that are sure to drive growth next year.

Read full post
Why Recruiting is Like Marketing

Why Recruiting is Like Marketing

Recruiting is still very much stuck in its old ways, but it doesn't have to be. Learn 5 techniques to 10x your recruiting efforts and bring better candidates.

Read full post
People Based Sales and Marketing

The Human Element of Sales and Marketing

In the human approach to sales and marketing, does rationale or emotion work out better? Maybe it's both?

Read full post
Mobile Responsive or Mobile Complacent

Are You Mobile-Responsive or Mobile-Complacent?

Every digital interaction you have with a prospect needs to be optimized for mobile. If not, you and your sales team are living in the dark ages.

Read full post
Tradeshow Prospecting Strategies | DiscoverOrg

Get the Most Out of Trade Shows with Pre & Post Show Prospecting Strategies

Trade show season is here. What can you do to maximize both the time spent and your ROI to avoid these becoming a cost center?

Read full post

Always Be Connecting: 5 Personalities to Prospect

Sales, at its core, is simply making connections and relating to other human beings who have a problem - one that they hope you can solve.

Read full post
Prospecting Email eBook DiscoverOrg

Turn Your Prospecting Email Into a Sales Super Hero

Do you send out emails as part of your B2B prospecting strategy? Do you aim to be the #saleshero of your team, filling your pipeline with highly targeted prospects? Well, then this free eBook, the Super Hero Life of your Prospecting Email, is right up your alley. (And, by alley we mean a dark one

Read full post
Tradeshow strategy DiscoverOrg

8 Steps to Successful Post-Trade Show Prospecting

You’ve just arrived home from a week of trade show exhibiting. You are tired, your head and feet still ache, and you are behind on all of your normal tasks. Hang on! It is not yet time to soak your feet or catch up with your team. Collecting leads at the show is only one

Read full post
Tradeshow Prospecting DiscoverOrg

21 Do’s and Don’ts to Master Trade Show Prospecting

As a prospecting platform, trade shows can be a fantastic forum for generating demand, building relationships with your prospects and filling your pipeline. For starters, the audience is already pre-qualified – attendees are there because the event addresses a field where they have interest. Additionally, those who attend are often actively researching solutions to challenges

Read full post