A Look Back and Ahead at the Evolution of B2B Data: Year in Review

I hate the word AI. But I love the concept of data-driven customer engagement. As CEO of DiscoverOrg, I have some strong opinions about data. Here’s what shook up the B2B...
January 8, 2019
Outbound Selling
4 min read

100 Most Prospected-to Companies of 2018

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names - but that’s not why savvy sales and marketing professionals have been pitching to them.
December 18, 2018
Business Intelligence
9 min read

Pitch Perfect: Selling to Legal Operations

A candid interview with Jill Konrath and Synchronoss’ Director of Legal Operations, Dana Huppert. Legal Operations might work behind the scenes of the General Counsel … but ops wears the...
December 4, 2018
How-to
4 min read

8 Ways to Use BASHO Emails in Cold Email Outreach - With Examples

Basho emails aren’t just alive and well – they’re thriving. They’re a critical part of personalized prospecting and account-based strategy. But to crush cold email outreach, you have to do...
November 27, 2018
Email
11 min read

Pitch Perfect: Selling into Human Resources (HR)

A candid interview with Jill Konrath and L. David Kingsley, Chief People Officer at Vlocity (via Salesforce and Mulesoft) Workplace services. Compensation. Recruitment. New employee orientation. Human Resources owns a...
November 6, 2018
Recruiting
7 min read

Whiteboard Wednesday: 3 Ways to Scale Your Inbound Sales Team (Chaz Knauft)

Welcome to another Whiteboard Wednesday! I’m Chaz Knauft, Manager of Sales Development at DiscoverOrg, and I’m going to walk you through how to scale your inbound sales development team –...
October 31, 2018
Sales and Marketing Alignment
7 min read

Whiteboard Wednesday: 5 Steps to a Killer Sales Demo

Hey, everyone! I’m Monica Stewart from Skaled: A modern sales-consulting firm that helps increase the efficiency and effectiveness of sales organizations through the use of sales technology. Welcome to another...
October 10, 2018
Best Practices
6 min read

Whiteboard Wednesday: 5 Steps to Overcome Sales Objections (Steve Bryerton)

Remember that last sale that you made where you ran into an objection? It’s tough, right? Of course it is. We all know that selling doesn’t really start until we...
September 26, 2018
Outbound Selling
8 min read

The 5-Point Sales Guide to Overcoming Objections

If you’re dealing with an objection, congratulations! You are working with a decision-maker who has some skin in the game, and they’re taking your proposal seriously. That’s exactly where you...
July 10, 2018
Outbound Selling
5 min read