The Real Cost of Bad Data [VIDEO]
In this video, Katie Bullard will discuss how many sales organizations waste time and money through ineffective lead generation and list buying.
DiscoverOrg's Tech Transformation: How a Data Company Became a Tech Company
The best way to prepare for the future is to understand the past: You have to know where you came from. And to direct future growth and change, you need...
A Women in Sales Month Success Story: “Sales is the Great Equalizer”
It’s not because I am a woman. It’s because I work hard. Your gender doesn’t matter. Your age, and what your degree was in don’t matter. All that matters is: Are you good at your job? Do you like sales?
What 15,000 Demos/Year Taught Us About Converting Inbound Sales Leads
The fastest way to find our lead-quality sweet spot is to agree on lead Fit. These are firmographic and demographic identifiers - like industry, company size, and individual title - that we know our sales team can convert effectively. Once we identified what makes a lead a “good fit,” we addressed lead qualification.
Father’s Day Wisdom from the Dads Who Hustle!
Who taught you hustle and grind? Who showed you how to work hard and keep your word even when no one was looking? For many of us, that was our...
Funny Sales Video: Real People, Real Sales Intelligence
Our gracious host is determined to show two newcomers - from sales and marketing, respectively - how the DiscoverOrg platform powers a bigger pipeline, more appointments, and faster revenue growth.
Gender in Senior Management: F1000 Diversity Creeps Up From 2016 to 2019
In 2016, DiscoverOrg compiled a benchmark report that asked: How is gender distributed among C-suite and senior management roles at Fortune 1000 companies? The answer then: Not much. Overall in...
The College Admissions Cheating Scandal and the American Dream
It’s a Friday night, February, 2019, and I’m in the back of an Uber with my wife on the way to dinner in Boston. I turn to her and say,...
How Salespeople Can Use and Navigate an Org Chart
Org charts are a MAJOR competitive advantage - but they're seriously overlooked. They're a roadmap for sales to reach the real decision-maker. They help sales identify multiple points of entry into target accounts, reveal up-sell and cross-sell opportunities, enable multi-threaded relationships.