The First of its Kind: Sales Intelligence for Legal & Compliance
The new Legal & Compliance dataset brings fresh sales and marketing intelligence to this untapped industry that can’t be found anywhere else. - a steep advantage for those selling legal technology and legal services.
7 Ways to Get More Women in the Sales Profession (and Keep Them)
While the issue may seem complicated, the outcome is simple: (1) Companies who recognize the importance of diversity and promote it actively are the inevitable winners in this equation. (2) Those who are unwilling to take an active stance on gender equality will suffer economic consequences.
Inside Scoop: Learning from Equifax - How Sales Can Act on (and Anticipate) a Data Breach
With the right information in-hand, savvy sales and marketing pros might have seen it coming. Even now, we can find insights to better sell security products in a more timely and helpful way - both in response to Equifax, and in preparation for the next inevitable data security breach.
The Inside Scoop: Chipotle’s Big Burrito Breach - Malware with a Side of Chips
Too bad that rodents and food poisoning aren’t even the greatest threats facing Chipotle’s customers. Thousands of unsuspecting diners recently received a free side of cyber terror, thanks to point-of-sale malware. DiscoverOrg’s Scoops alert users to the story, which spans three years
10 Years of Competition: The Story and Future of RainKing and DiscoverOrg
The first time I heard of RainKing, I was in my law school apartment and stumbled upon their website. I was 23 years old, under $130,000 of college and law school debt - and I had just launched DiscoverOrg: a company with no brand recognition, no financing, no real experience behind it. But RainKing was a REAL company.
Selling to Startups and Small Business: A Cautionary Tale
There are only 1.5 million companies in the U.S. with more than 100 employees - far fewer than most people think. So if your CRM has 1 million or more accounts, you have a bad data problem. Our client’s sales reps had been making 5 out of 6 calls to companies that were literally impossible to sell to. Talk about hunting for needles in a haystack!
How Data is Democratizing Growth and Driving Disruption: 15 Lessons from High-Growth Leaders
Rapid growth is a natural expectation for tech start-ups at a time when data is widely available to all businesses, from startup to blue chip. But the availability of data isn't a universal promise of success.
The Hiring Process’s Impact on Business Growth
In an ongoing interview series by Crain’s, executives, entrepreneurs and business leaders are asked about mistakes that have shaped their business philosophy.
Sales, Big Data, Partnerships & Integration: A Conversation with Henry Schuck of DiscoverOrg and Mark Godley of HG Data
Predictive analytics is great, but the key missing piece is having the data to do something with it.