8 Ways to Use BASHO Emails in Cold Email Outreach - With Examples
Basho emails aren’t just alive and well - they’re thriving. They’re a critical part of personalized prospecting and account-based strategy. But to crush cold email outreach, you have to do it right. We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized Basho email.
November 27, 2018
Marketing and Sales Email
11 min read