Don't Push Your Luck: Guessing Email Addresses Just Ain't Worth It

Sales prospecting is tough (especially when you’re working from home, amirite?) But in uncertain times, data and processes are more important than ever. Success is never luck. This post will...
March 17, 2020
Marketing and Sales Email
6 min read

4 Ways to Move the Sales Performance Needle: An Interview with CEO Henry Schuck

“It’s not impossible to grow 40% or more year-over-year, in the first few years of business. But to maintain that level of growth when your company is worth $1 million, $10 million, $100 million? That’s crazy. That’s a whole different game.”
March 11, 2020
Outbound Sales
7 min read

What is an Org Chart - and How Can You Use It for B2B Sales?

Org charts are a MAJOR competitive advantage - but they're seriously overlooked. They're a roadmap for sales to reach the real decision-maker. They help sales identify multiple points of entry into target accounts, reveal up-sell and cross-sell opportunities, enable multi-threaded relationships.
March 2, 2020
Outbound Sales
7 min read

Growth Begins with Data—and Your Competitors Already Know It

For those who prefer data-driven decisions, who don’t think “we’ve always done it this way” is a good answer to anything—this is your time. Armed with sales intelligence, no account is untouchable (and your competitors already know it).
February 26, 2020
Outbound Sales
5 min read

Cold Email, Warm Leads: Where Does Good Data Come From?

Are emails in DiscoverOrg really over 3.5 times cleaner than the typical email address used by sales professionals? The short answer is “Yes!” DiscoverOrg pumps over $15 million into our proprietary data gathering and cleansing process every year, with the sole purpose of providing our customers with quality data.
February 18, 2020
Outbound Sales
5 min read

5 Mistakes Online Dating Can Teach Sales Prospecting

Prospecting is a lot like online dating, the mistakes online daters make provide great illustrations to help get more leads.
February 11, 2020
Marketing and Sales Email
5 min read

Selling to Marketing: How to Grab the Attention (and Wallet) of a CMO

Learn from our very own CMO what it takes to successfully sell to marketers, especially on the executive end.
January 14, 2020
Marketing Strategies
3 min read

Pitch Perfect: Selling to Legal Operations

Legal Operations might work behind the scenes of the General Counsel … but ops wears the pants on tech purchase decisions. And we’ve got an insider’s look at how capture...
December 31, 2019
Outbound Sales
4 min read

Selling to Men and to Women (Yes, Gender is a Factor)

Are there differences selling to men and women in a B2B sales process? That was the question we set out to discover. My husband and I are avid remodelers, which...
December 17, 2019
Outbound Sales
3 min read
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