Swag for Days: 13 Don’t-Miss Dreamforce Events 2018
Meet Salesforce’s own inside sales team, and see how they use … Salesforce. Hey, they single-handedly created the Burning Man of sales events, so it’s fair to say they’ve seen results. DO NOT miss this Dreamforce session!
How to Find Leads at Events (without blowing your budget)
Events are expensive, even if you’re not a sponsor. Thе average marketing department spends 31.6% оf their budget on events. But they’re still one of the best ways to get...
Trade Show Prospecting Toolkit: The Ultimate Collection
A handful of business cards doesn't cut it. To see strong ROI from trade show events, sales reps must align with Marketing well in advance - and create a plan of attack. Check out our Ultimate Trade Show Prospecting Toolkit for the step-by-step techniques that our reps use to get 30-100 warm & hot leads from every event we walk.
How to Prospect at Trade Shows: The Ultimate 10-Step Checklist
Trade shows are an exciting opportunity for sales professionals to develop relationships with prospects and show off the latest products and services. People can check out different demonstrations, network, and...
How to Use Intelligence for Event Lead Generation
Suppose there’s a sales development conference in San Francisco. I’ll look at the event roster and at social media to see who else will be there - plus companies who have a nearby office but aren’t going to the conference. Next, I identify which of those are a good fit for my solution.
3 Reasons for Low ROI from a Trade Show (with ways to improve)
Understand the 3 reasons for low ROI from a trade show and how to overcome them by taking steps before, during, and after the show.
Get the Most Out of Trade Shows with Pre & Post Show Prospecting Strategies
Trade show season is here. What can you do to maximize both the time spent and your ROI to avoid these becoming a cost center?
8 Steps to Successful Post-Trade Show Prospecting
You’ve just arrived home from a week of trade show exhibiting. You are tired, your head and feet still ache, and you are behind on all of your normal tasks....
21 Do's and Don'ts to Master Trade Show Prospecting
As a prospecting platform, trade shows can be a fantastic forum for generating demand, building relationships with your prospects and filling your pipeline. For starters, the audience is already pre-qualified...