Account-Based

Birst, MongoDB, Cloudera & Actifio: Case study

This quartet of IT case studies demonstrate how sudden, ubiquitous access to sales intelligence makes it easier than ever for start-ups and mid-sized companies to disrupt established industries and displace legacy vendor relationships.

Read full post

Scaling Your B2B Marketing Engine for Hyper-Growth

The first step in any go-to-market strategy is to identify your target market and key buyer personas, and develop a strategy to reach them. A smart outbound marketing initiative needs to include lead nurturing. The goal is to have a ongoing, repeatable marketing revenue engine, capable of going big.

Read full post

How to Build an ABM Strategy in 7 Days Without Going Tech Crazy

Account-based success is all about refocusing efforts to build stronger business relationships, but the technology associated with this strategy can feel overwhelming! Join Justin Gray, CEO of LeadMD and Katie Bullard, CGO of DiscoverOrg as they make the case for pairing technology and processes to make account-based tactics less intimidating.

Read full post

DiscoverOrg-Marketo Append & Clean Connector

Our rebuilt DiscoverOrg-Marketo Connector automatically syncs industry-leading predictive marketing and sales intelligence. Marketers can chose among 70+ data points with Marketo, to sync at any cadence - or opt to populate blank fields only; compare emails against DiscoverOrg's known bounced email log; and more. 

Read full post

5 Keys to Efficient Prospecting

Join Chris Scheppler, CEO of CloudNerd, to learn five practical tips to maximize your prospecting efforts. He will demonstrate how to optimize your CRM and Sales Intelligence integrations to get the right messages to the right people at the right time.

Read full post
Zenoss Case Study for DiscoverOrg Account-Based Marketing (ABM)

Zenoss: Case Study

Zenoss relied heavily on DiscoverOrg to append their targeted 2,000 accounts as they embarked on ABM and found DiscoverOrg operated more as a partner than provider.

Read full post
2017 Sales Technology Survey & Report

Sales Tech 2017 | Crowd Research Report

To provide deeper insight into the market dynamics for sales technology, Crowd Research Partners conducted an online survey in partnership with the 100,000-member B2B Technology Marketing Community on LinkedIn to reveal the key challenges, solutions, technology choices, and investment priorities of today’s sales organizations.

Read full post
Options-For-Building-Account-Intelligence-for-Sales

3 Alternatives to Building Out Account-Based Intelligence

To effectively execute an account-based selling, a deep understanding of the company and organizational structure is required. This infographic presents 3 different options to help those evaluating routes for building out their account intelligence.

Read full post
Informative & Interactive Tool Kit for Account-Based Marketing

Account-Based Marketing (ABM) Tool Kit

An informative & interactive tool kit for those new to ABM and those looking to refine their skills. This resource includes assets such as videos, blogs, case studies, and more - all included to help support your effective implementation of ABM.

Read full post
Account-Based Sales Development Datasheet from DiscoverOrg

DiscoverOrg ABSD

SDR teams have become an integral part of the modern revenue growth engine. To achieve results in this high-pressure role, SDR teams need tools that support account-based sales development in order to identify and prioritize target accounts, expand their reach, and engage with the right people at the right time.

Read full post
logo
© 2017 DiscoverOrg, All Rights Reserved
© 2017 DiscoverOrg, All Rights Reserved
logo