Email Marketing

ABM Top Account Gut Check in 3 Easy Steps

ABM requires monitoring, evaluating, and reprioritizing throughout the program lifecycle. Join Nina Wooten, Sr. Manager of Outbound Demand Generation at DiscoverOrg, and Carlyn Manly, Head of Marketing at Folloze, as they walk through a 3-step process to evaluating the health of your account-based efforts.

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6 Steps to Double Lead Generation at Your Next Trade Show

It’s no small investment to exhibit at trade shows: Booth cost, logistics, and swag are just a few expenses – in addition to a lot of time spent preparing reps. All exhibitors expect to see a return on that investment: leads. Lots of warm leads. Steve will guide you through how to overcome the most common trade show challenges for sales and marketers:

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DiscoverOrg Outreach connector

DiscoverOrg Connector Outreach Edition Enhancements

The revamped DiscoverOrg Connector Outreach Edition provides the ability to find and upload new accounts and prospects directly to Outreach, so data can be enriched and cleansed on the fly.

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GDPR: What You Need to Know

Hearing lots of buzz about the upcoming GDPR requirements? Wondering how it may affect your business? Separate myth from fact in this upcoming webinar hosted by Jake Dunlap, CEO of Skaled and Derek Smith, SVP of Data & Research at DiscoverOrg

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Maximizing Your Tradeshow ROI

How many of you spend thousands of dollars on Tradeshows? Do you struggle getting in front of the right people pre-show, during the show, or post-show? Have you ever lost an opportunity from a show because you didn’t have accurate information? What you will learn: Outbound Marketing strategies How to find and identify the Decision Makers within the companies How to efficiently Follow-Up with prospects after the show

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zoominfo-data-quality-comparison

The Impact of Data Quality on Email Marketing Success

Salesfolk tests contact data from DiscoverOrg and ZoomInfo to discover what matters most when it comes to email performance: quality or quantity.

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Birst, MongoDB, Cloudera & Actifio: Case study

This quartet of IT case studies demonstrate how sudden, ubiquitous access to sales intelligence makes it easier than ever for start-ups and mid-sized companies to disrupt established industries and displace legacy vendor relationships.

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ALL DATA IS NOT CREATED EQUAL: An Independent Case Study Comparing ZoomInfo and DiscoverOrg Email Accuracy

SalesFolk, a highly trusted expert on outbound email for 500+ B2B sales and marketing teams, performed an independent study comparing results from an outbound marketing campaign using DiscoverOrg data versus ZoomInfo data. The objective was to establish which data provider had the best quality data to produce the best results for sales email campaigns.

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DiscoverOrg-Marketo Append & Clean Connector

Our rebuilt DiscoverOrg-Marketo Connector automatically syncs industry-leading predictive marketing and sales intelligence. Marketers can chose among 70+ data points with Marketo, to sync at any cadence - or opt to populate blank fields only; compare emails against DiscoverOrg's known bounced email log; and more. 

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avi-spl case study

AVI-SPL: Case Study

AVI-SPL increased revenue 5%, filled their pipeline with leads worth $2.9 million, and enabled an effective ABM strategy with DiscoverOrg...

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© 2018 DiscoverOrg, All Rights Reserved
© 2018 DiscoverOrg, All Rights Reserved
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