HOW TO EVALUATE A DATA PROVIDER FOR REVENUE GROWTH
Data impacts all aspects of sales and marketing efforts. Does YOUR data rise to the challenge? We surveyed top sales and marketing consultants to find out how they evaluate data providers and asked them to rank in order of importance: Verified contact info, Firmographics (public, private, government, and 501c), Reporting hierarchy, and Personnel and project changes
Transforming Your Discovery, Engagement and Talent Acquisition Strategies in 2019
DiscoverOrg, the leading B2B intelligence provider, is transforming the way organizations discover, engage and acquire target buyers and hires by significantly expanding the number and type of data points delivered through its platform. New data points include visual parent-subsidiary relationships; mobile numbers and personal email addresses; in-depth work and education profiles; and investor and funding insights.
CAS Severn: Case Study
CAS Severn needed hyper-reliable, granular, and up-to-date data that was highly searchable and customizable to target its prospecting efforts and break into its top ideal accounts as part of an account-based marketing (ABM) strategy.
DiscoverOrg Connector Outreach Edition Enhancements
The revamped DiscoverOrg Connector Outreach Edition provides the ability to find and upload new accounts and prospects directly to Outreach, so data can be enriched and cleansed on the fly.
GDPR: What You Need to Know
Hearing lots of buzz about the upcoming GDPR requirements? Wondering how it may affect your business? Separate myth from fact in this upcoming webinar hosted by Jake Dunlap, CEO of Skaled and Derek Smith, SVP of Data & Research at DiscoverOrg
Maximizing Your Tradeshow ROI
How many of you spend thousands of dollars on Tradeshows? Do you struggle getting in front of the right people pre-show, during the show, or post-show? Have you ever lost an opportunity from a show because you didn’t have accurate information? What you will learn: Outbound Marketing strategies How to find and identify the Decision Makers within the companies How to efficiently Follow-Up with prospects after the show
Research & Reports
The Impact of Data Quality on Email Marketing Success
Salesfolk tests contact data from DiscoverOrg and ZoomInfo to discover what matters most when it comes to email performance: quality or quantity.
Birst, MongoDB, Cloudera & Actifio: Case study
This quartet of IT case studies demonstrate how sudden, ubiquitous access to sales intelligence makes it easier than ever for start-ups and mid-sized companies to disrupt established industries and displace legacy vendor relationships.
DiscoverOrg-Marketo Append & Clean Connector
Our rebuilt DiscoverOrg-Marketo Connector automatically syncs industry-leading predictive marketing and sales intelligence. Marketers can chose among 100+ data points with Marketo, to sync at any cadence - or opt to populate blank fields only; compare emails against DiscoverOrg's known bounced email log; and more.