Inside Sales

Why Didn’t They Buy? A deep dive into buyer preferences and the implications for salespeople

DiscoverOrg partnered with noted sales researcher and author, Steve W. Martin to complete a detailed study on buyer perceptions, assumptions and motivations. The results were compelling! Join Katie Bullard, CGO of DiscoverOrg and Steve W. Martin as they discuss the various buyer perspectives and how that impacts your prospect's buying decisions.  

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Why B2B Buyers don't buy

Why Didn’t They Buy? A Deep Dive Into Buyer Preferences – And The Implications For Salespeople

Past experiences with salespeople affect buyers a lot - as does the industry and department they work in. DiscoverOrg partnered with sales researcher Steve W. Martin to do a comprehensive study of 230 business decision-makers and got their candid thoughts about how they made their decisions - and why they select the vendors they do.

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Startup & SMB Dataset

If hunting for best-fit startups and small to mid-sized businesses (SMB) is like finding needles in a haystack, the Startup & SBM Dataset is a giant pile of needles. It’s as detailed and deep as our Mid-market and Enterprise datasets – and it’s getting bigger every day. DiscoverOrg’s Startup and SMB dataset includes over 60,000

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SMB Dataset from DiscoverOrg

DiscoverOrg SMB

Selling to startups and small to mid-sized businesses (SMB) is often challenging. Sometimes the data is hard to find and keeping track of the constantly evolving company landscape is even more difficult. Insight into these companies gives sales & marketing teams the ability to make timely connections with the right people and the right message.

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avi-spl case study

AVI-SPL: Case Study

AVI-SPL increased revenue 5%, filled their pipeline with leads worth $2.9 million, and enabled an effective ABM strategy with DiscoverOrg...

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What's the gender Diversity in Executive Sales Roles

Gender Diversity in Sales Organizations: A Wide Gap

The depth of our sales team data enables us to analyze gender diversity statistics across a variety of attributes, and the results highlight the significant gap - and opportunity - that exists for women in the sales industry.

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Ayehu: Case Study

Ayehu's prospecting velocity soared with DiscoverOrg by slashing the time reps spent manually researching potential accounts...

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CXO Dataset

Looking to hone in on the key stakeholder and close the deal in record time? Today it’s rare to find a lone decision maker at a company. CEOs want multiple stakeholders to buy-in on big purchases resulting in the average purchase requiring agreement from 5.4 stakeholders at an organization. The Ultimate Decision Maker Sales and

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HR Line of Business Dataset Info

DiscoverOrg HR

Developed to address the growing competitiveness in the trillion dollar global HR marketplace, the HR Dataset provides a leg up on your competition at a time when it is increasingly difficult to differentiate yourself. HR has become one of the most highly demanded datasets from our customers who are already realizing the benefits of our IT, Sales, Marketing and Finance Datasets.

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C-Suite Line of Business Dataset Info

DiscoverOrg CXO

Today's sales reps rarely find a unilateral decision maker, no matter the company size or industry. The authority to make decisions lies within overlapping groups of senior individuals and getting cross-functional consensus is more difficult than ever because the average number of “Chief” titles reporting to the CEO has doubled from 5 to 10 in the last 20 years.

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© 2017 DiscoverOrg, All Rights Reserved
© 2017 DiscoverOrg, All Rights Reserved
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