Case Studies

CAS Severn: Case Study

CAS Severn needed hyper-reliable, granular, and up-to-date data that was highly searchable and customizable to target its prospecting efforts and break into its top ideal accounts as part of an account-based marketing (ABM) strategy. 
December 10, 2018
On-Demand Webinar

Beyond The Meeting Matters: Getting the ROI out of the Sales Funnel

Getting your prospects to a meeting is only half the battle, what happens beyond the meeting matters. 80% of deals require at least 5 more calls after the first meeting, and 44% of reps give up after the first follow up.
May 24, 2018
On-Demand Webinar

GDPR: What You Need to Know

Hearing lots of buzz about the upcoming GDPR requirements? Wondering how it may affect your business? Separate myth from fact in this upcoming webinar hosted by Jake Dunlap, CEO of Skaled and Derek Smith, SVP of Data & Research at DiscoverOrg
March 8, 2018
Infographics

The Definitive Guide to Trade Show Prospecting

Headed to a trade show in the upcoming months? Don't miss this definitive guide for successful trade show and event prospecting for before, during, and after the event.
February 20, 2018
On-Demand Webinar

Maximizing Your Tradeshow ROI

How many of you spend thousands of dollars on Tradeshows? Do you struggle getting in front of the right people pre-show, during the show, or post-show? Have you ever lost an opportunity from a show because you didn’t have accurate information? What you will learn: Outbound Marketing strategies How to find and identify the Decision Makers within the companies How to efficiently Follow-Up with prospects after the show
February 15, 2018
Infographics

Quick Start Guide To A Successful Marketing Plan

Developing a marketing plan is essential to marketing success. As you head into 2018 here's a few tips to start you of successfully.
February 9, 2018
On-Demand Webinar

Why Good Reps Leave: Understanding and Reducing Sales Team Churn

People don't leave jobs. They leave Managers. They also leave Organizations. How can you ensure that you are hiring the best fit candidates for the available sales position? How can you equip them to be successful as efficiently and effectively as possible? How can you keep your highest-performing talent engaged and motivated?
December 15, 2017
eBooks

How To Devise A Marketing Plan

Create a complete marketing plan to deliver leads that become opportunities by learning how to Identify the right buyers to drive engagement.
December 8, 2017

Birst, MongoDB, Cloudera & Actifio: Case study

This quartet of IT case studies demonstrate how sudden, ubiquitous access to sales intelligence makes it easier than ever for start-ups and mid-sized companies to disrupt established industries and displace legacy vendor relationships.
October 3, 2017