Outbound Sales & Marketing

Why Didn’t They Buy? A deep dive into buyer preferences and the implications for salespeople

DiscoverOrg partnered with noted sales researcher and author, Steve W. Martin to complete a detailed study on buyer perceptions, assumptions and motivations. The results were compelling! Join Katie Bullard, CGO of DiscoverOrg and Steve W. Martin as they discuss the various buyer perspectives and how that impacts your prospect's buying decisions.  

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Purposeful Voicemails: Best practices to increase email response rates

In today's culture of digital communication, how does voicemail fit into the landscape of multi-touch engagement? Kristina McMillan of TOPO and Jake Shaffren of DiscoverOrg discuss best practices for leaving effective voicemails and provide practical examples for using them to support engagement with your prospects.

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DiscoverOrg-Marketo Append & Clean Connector

Our rebuilt DiscoverOrg-Marketo Connector automatically syncs industry-leading predictive marketing and sales intelligence. Marketers can chose among 70+ data points with Marketo, to sync at any cadence - or opt to populate blank fields only; compare emails against DiscoverOrg's known bounced email log; and more. 

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Why B2B Buyers don't buy

Why Didn’t They Buy? A Deep Dive Into Buyer Preferences – And The Implications For Salespeople

Past experiences with salespeople affect buyers a lot - as does the industry and department they work in. DiscoverOrg partnered with sales researcher Steve W. Martin to do a comprehensive study of 230 business decision-makers and got their candid thoughts about how they made their decisions - and why they select the vendors they do.

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Startup & SMB Dataset

If hunting for best-fit startups and small to mid-sized businesses (SMB) is like finding needles in a haystack, the Startup & SBM Dataset is a giant pile of needles. It’s as detailed and deep as our Mid-market and Enterprise datasets – and it’s getting bigger every day. DiscoverOrg’s Startup and SMB dataset includes over 60,000

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2017 Sales Technology Survey & Report

Sales Tech 2017 | Crowd Research Report

To provide deeper insight into the market dynamics for sales technology, Crowd Research Partners conducted an online survey in partnership with the 100,000-member B2B Technology Marketing Community on LinkedIn to reveal the key challenges, solutions, technology choices, and investment priorities of today’s sales organizations.

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Intelemark Data Comaprison Report | DiscoverOrg v Competitor

Intelemark Data Comparison Study

Many data providers claim to have the "most accurate" or "most actionable" business intelligence on the market. To test our own accuracy claim, Intelemark organized a true A/B test of DiscoverOrg's data vs an industry leading competitor.

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avi-spl case study

AVI-SPL: Case Study

AVI-SPL increased revenue 5%, filled their pipeline with leads worth $2.9 million, and enabled an effective ABM strategy with DiscoverOrg...

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DiscoverOrg Box Case Study

Box: Case Study

Box's team saw a significant uptick in the amount of business and new recurring revenue generated using DiscoverOrg data...

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C-Suite Line of Business Dataset Info

DiscoverOrg CXO

Today's sales reps rarely find a unilateral decision maker, no matter the company size or industry. The authority to make decisions lies within overlapping groups of senior individuals and getting cross-functional consensus is more difficult than ever because the average number of “Chief” titles reporting to the CEO has doubled from 5 to 10 in the last 20 years.

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© 2017 DiscoverOrg, All Rights Reserved
© 2017 DiscoverOrg, All Rights Reserved
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