Sales Intelligence

Why Didn’t They Buy? A deep dive into buyer preferences and the implications for salespeople

DiscoverOrg partnered with noted sales researcher and author, Steve W. Martin to complete a detailed study on buyer perceptions, assumptions and motivations. The results were compelling! Join Katie Bullard, CGO of DiscoverOrg and Steve W. Martin as they discuss the various buyer perspectives and how that impacts your prospect's buying decisions.  

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Why B2B Buyers don't buy

Why Didn’t They Buy? A Deep Dive Into Buyer Preferences – And The Implications For Salespeople

Past experiences with salespeople affect buyers a lot - as does the industry and department they work in. DiscoverOrg partnered with sales researcher Steve W. Martin to do a comprehensive study of 230 business decision-makers and got their candid thoughts about how they made their decisions - and why they select the vendors they do.

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Startup & SMB Dataset

If hunting for best-fit startups and small to mid-sized businesses (SMB) is like finding needles in a haystack, the Startup & SBM Dataset is a giant pile of needles. It’s as detailed and deep as our Mid-market and Enterprise datasets – and it’s getting bigger every day. DiscoverOrg’s Startup and SMB dataset includes over 60,000

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SMB Dataset from DiscoverOrg

DiscoverOrg SMB

Selling to startups and small to mid-sized businesses (SMB) is often challenging. Sometimes the data is hard to find and keeping track of the constantly evolving company landscape is even more difficult. Insight into these companies gives sales & marketing teams the ability to make timely connections with the right people and the right message.

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Democratization of Prospecting Sales& Marketing Intelligence eBook by DiscoverOrg

How Marketing and Sales Intelligence is Democratizing Growth and Driving Disruption

Not long ago, large enterprises— with deeply entrenched incumbent business relationships, rolodexes, and enormous advertising budgets—wined, dined, and golfed with their customers more than any small business could ever afford or imagine.

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Intelemark Data Comaprison Report | DiscoverOrg v Competitor

Intelemark Data Comparison Study

Many data providers claim to have the "most accurate" or "most actionable" business intelligence on the market. To test our own accuracy claim, Intelemark organized a true A/B test of DiscoverOrg's data vs an industry leading competitor.

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Options-For-Building-Account-Intelligence-for-Sales

3 Alternatives to Building Out Account-Based Intelligence

To effectively execute an account-based selling, a deep understanding of the company and organizational structure is required. This infographic presents 3 different options to help those evaluating routes for building out their account intelligence.

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DiscoverOrg Box Case Study

Box: Case Study

Box's team saw a significant uptick in the amount of business and new recurring revenue generated using DiscoverOrg data...

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Ayehu: Case Study

Ayehu's prospecting velocity soared with DiscoverOrg by slashing the time reps spent manually researching potential accounts...

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CXO Dataset

Looking to hone in on the key stakeholder and close the deal in record time? Today it’s rare to find a lone decision maker at a company. CEOs want multiple stakeholders to buy-in on big purchases resulting in the average purchase requiring agreement from 5.4 stakeholders at an organization. The Ultimate Decision Maker Sales and

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© 2017 DiscoverOrg, All Rights Reserved
© 2017 DiscoverOrg, All Rights Reserved
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