RainKing Research Analysts are responsible for delivering complete, accurate, and timely sales and marketing intelligence. The data that fuels this engine is built on three main pillars of information: companies, decision makers, and technologies.
The RainKing research teams responsible for each of these components work closely together to create detailed company profiles, identify and research key decision makers, and deliver rich insight on the technology environments within companies. It is the relationships between these companies, decision makers, and technology environments that empower our clients to design and execute the most efficient and effective sales and marketing campaigns.
The foundation of our research model is our people. Tens of thousands of data points are added and verified daily through primary research, survey research, phone interviews, and integration with dozens of additional data sources and best in class partners. The yield of this massive effort is a sales intelligence product providing over 1.1 million decision makers at over 60,000 companies worldwide with 9 million technology installs. We are very proud of our research and are relentless in our efforts to always deliver to our customers a sales and marketing intelligence tool that leads to success.