May 16th, 2017 | by

The company profile provides deep insight into existing or target accounts and can also be used to get acclimated with net new target companies. This is information gathered through both primary and secondary research (how we do it article).

Company Header:

Shows HQ location, switchboard phone and fax number, links to social media and company website, indicates if the company is on any published lists (F500, S&P500, etc.), flags if the company has been pushed to CRM or MAP and if the company is included in any RainKing Lists.

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Company Overview:

Provides a brief description of the company’s focus, Company URL, Year Founded and Total Number of Locations.



Shows Revenue and departmental budgets with year over year change, a full year look back at stock price (for public companies) and Key Competitors with actionable links to those company profiles.



A condensed view of the technology  widget is now actionable. Clicking the technology category will open a list of subcategories that will take you to a view of all of the technologies mapped in that space. Clicking the decision makers links will take you to the Responsibility Matrix with all of the contacts in that category highlighted.



The employee section now shows the current employee count, the previous year’s count and the Year over Year change.



The RainKing Sectors/Industries and DUNS numbers are now joined by SIC and NAICS codes.


Inside Scoops:

The Inside Scoops section shows the most recently published insights into opportunities within the company.



Provides a list of the latest headlines with links for the company being viewed.



A listing of all of the contacts at the company being viewed. Clicking “filter list” gives you the ability to narrow the results based on desired criteria.


Org Chart:

The interactive Org Chart gives you the ability to filter through the corporate hierarchy by responsibilities, titles or departments.

More details on the specifics of the Org Chart functionality can be found here:

Responsibility Matrix:

Allows you to filter through contacts within the target company by categories and subcategories of responsibilities.



Maps out the locations where Decision Makers are located and provides a breakout of the number of profiled contacts at each location.


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