Acquisition strengthens datasets, adding deeper EMEA coverage, and new Asia Pacific and Latin America datasets to the leading marketing and sales intelligence solution
Vancouver, Wash. – Aug. 4, 2015 – DiscoverOrg (www.discoverorg.com), the leading marketing and sales intelligence solution, has acquired iProfile, the pioneer of sales intelligence for the technology industry. The acquisition combines iProfile’s comprehensive global professional contact and sales intelligence database with DiscoverOrg’s proprietary sales intelligence and analytics.
With the acquisition of iProfile, DiscoverOrg becomes the first global provider of sales intelligence, including expanded EMEA coverage and a new Asia Pacific and Latin America database. The move reinforces DiscoverOrg’s commitment to being a truly global, high-quality marketing and sales intelligence solution.
“Today is an exciting day as this acquisition allows us to expand our global presence, which we believe will be a key differentiator in our market,” said Henry Schuck, CEO of DiscoverOrg. “The acquisition enhances the breadth and depth of the offering we are bringing B2B sales and marketing teams.”
Founded in 1993, iProfile focuses on providing a deep and accurate level of insight on companies’ IT departments. Since its inception, iProfile has built an impressive client roster that includes many leading technology companies, such as Adobe, CSC, Dell, and IBM.
“We believe that DiscoverOrg is the right home for iProfile and look forward to seeing the iProfile team contribute to the success of the combined company,” said Arun Prakash, partner at Virgo Capital, iProfile’s former majority owner. “This will provide iProfile’s customers with more data and research capabilities, maximizing the benefits to their sales and marketing operations.”
Through the acquisition, DiscoverOrg establishes a presence in Austin, Texas, one of the country’s fastest growing technology hubs. Backed by Global Growth Private Equity Firm TA Associates, the company announced it planned to hire 150 additional employees to help build out additional datasets earlier this year. DiscoverOrg is a three-time Inc. 500 company, and has grown 675 percent since 2011.
To learn more about DiscoverOrg’s leading marketing and sales intelligence solution, visit www.discoverorg.com.
DiscoverOrg is the leading marketing and sales intelligence tool used by the top technology vendors, staffing companies and consultants targeting IT, Finance and Marketing departments of Fortune-ranked, Mid-Market and SMB companies in North America and Europe. Offered in the form of a constantly refreshed database, DiscoverOrg specializes in mapping out the org charts, including verified email addresses, direct-dial phone numbers, reporting structure, new projects and initiatives and technology installed base. Each of the decision makers in the DiscoverOrg database are updated and refreshed by the company’s team of 100+ in-house researchers at least once every 90 days, enabling customers to reach the right person at the right company with the right message. For more information, please visit www.discoverorg.com.
Walker Sands Communications