The combination of these leading sales development solutions aims to accelerate the effectiveness of SDR teams.
Vancouver, Wash. – March 7, 2016 – DiscoverOrg, a leader in hand-verified sales intelligence, officially launched its integration with sales email and dialer platform, SalesLoft, today. Users of both solutions can now leverage the accurate contact data and deep segmentation filters of DiscoverOrg with the email and dialing capabilities of Salesloft to improve the efficiency and effectiveness of their prospecting efforts.
Following the recent re-design of its platform, DiscoverOrg continues to look for ways to optimize the daily workflows of sales development representatives (SDRs). The company’s constantly-refreshed database includes profiles of key contacts within the IT, Finance, Marketing, Engineering and Product Development departments with verified email addresses, direct-dial phone numbers, and insight on technologies installed and sales scoops. Integration of this data into a sales optimization platform – like SalesLoft – enables SDR teams to quickly take action and pull targeted prospects into existing sales communication flows and customize their messaging. Each product serves to enhance the other.
As DiscoverOrg CEO, Henry Schuck, explains it: “An SDR’s world revolves around getting quality direct-dial phone numbers and we’re delivering them 96% of the time; However, if I’m a sales rep who’s trying to manually manage who I’m contacting through DiscoverOrg that’s a lot more difficult without a platform like SalesLoft. Sales automation solutions make the DiscoverOrg data even more effective.”
“When SalesLoft launched our Cadence product, which allows our customers to connect with their buyers through emails, phone calls and social touch points, we realized there were so many other things they needed in order to be successful. One of the most necessary pieces to fill their funnel with great logos is high quality contact information for their potential buyers. And that’s why DiscoverOrg is part of the Sales Development Cloud,” says SalesLoft’s CEO, Kyle Porter.
Schuck adds, “CRM and SDR Automation tools in our world are like houses without furniture. And the furniture is the data. You don’t want to live in a house without furniture, and vice versa.”
Visit DiscoverOrg in Booth #2 at SalesLoft’s RainMaker conference in Atlanta this week to see the redesigned platform and integration in action. Schuck will also be participating in the “How The Hell Am I Supposed to Get New Leads?” panel discussion at the event.
For more information about DiscoverOrg’s CRM, Marketing Automation and SDR Solution integrations, please visit the company’s integrations page.
DiscoverOrg is the leading marketing and sales intelligence tool used by the top technology vendors, staffing companies and consultants targeting IT, Finance, Marketing, Engineering, and Product Development departments of Fortune-ranked, MidMarket, and SMB companies in North America and Europe. Offered in the form of a constantly refreshed database, DiscoverOrg specializes in mapping out the org charts, including verified email addresses, direct-dial phone numbers, reporting structure, new projects & initiatives, and technology installed base. Each of the decision makers in the DiscoverOrg database are updated and refreshed by the company’s team of in-house researchers at least once every 90 days, enabling customers to reach the right person at the right company with the right message. For more information, please visit www.discoverorg.com.
SalesLoft is the simplest way on the internet to email and call prospects in order to set up more qualified appointments. www.salesloft.com