Beyond The Meeting Matters: Getting the ROI out of the Sales Funnel
Getting your prospects to a meeting is only half the battle, what happens beyond the meeting matters. 80% of deals require at least 5 more calls after the first meeting, and 44% of reps give up after the first follow up.
GDPR: What You Need to Know
Hearing lots of buzz about the upcoming GDPR requirements? Wondering how it may affect your business? Separate myth from fact in this upcoming webinar hosted by Jake Dunlap, CEO of Skaled and Derek Smith, SVP of Data & Research at DiscoverOrg
Maximizing Your Tradeshow ROI
How many of you spend thousands of dollars on Tradeshows? Do you struggle getting in front of the right people pre-show, during the show, or post-show? Have you ever lost an opportunity from a show because you didn’t have accurate information? What you will learn: Outbound Marketing strategies How to find and identify the Decision Makers within the companies How to efficiently Follow-Up with prospects after the show
Why Good Reps Leave: Understanding and Reducing Sales Team Churn
People don't leave jobs. They leave Managers. They also leave Organizations. How can you ensure that you are hiring the best fit candidates for the available sales position? How can you equip them to be successful as efficiently and effectively as possible? How can you keep your highest-performing talent engaged and motivated?
Get those leads moving! A Crash Course in Leading your Prospect's Journey
Do you know the factors and prospect behaviors that indicate a true sales opportunity? How do you determine which opportunities belong in your sales funnel and which ones should be disqualified? Further, have you ever wondered what specific buyer behavior scoops deals to progress from stage to stage in your funnel?
Benchmarking Growth: Sales and Marketing Secrets for the Fastest Growing Companies!
What does it take to be a high growth company? We surveyed 200 sales and marketing leaders about growth at their companies. We asked about their teams, budgets, personnel, strategies, mindsets, technologies used, and more…all for the sake of determining the profile of a high growth company.
Why Didn't They Buy? A deep dive into buyer preferences and the implications for salespeople
Influencing buyer behavior has always been a complex topic at the forefront in the minds of sales professionals. DiscoverOrg partnered with noted sales researcher and author, Steve W. Martin to complete a detailed study on buyer perceptions, assumptions and motivations. The results were compelling!
Scaling Your B2B Marketing Engine for Hyper-Growth
The first step in any go-to-market strategy is to identify your target market and key buyer personas, and develop a strategy to reach them. A smart outbound marketing initiative needs to include lead nurturing. The goal is to have a ongoing, repeatable marketing revenue engine, capable of going big.
ALL DATA IS NOT CREATED EQUAL: An Independent Case Study Comparing ZoomInfo and DiscoverOrg Email Accuracy
SalesFolk, a highly trusted expert on outbound email for 500+ B2B sales and marketing teams, performed an independent study comparing results from an outbound marketing campaign using DiscoverOrg data versus ZoomInfo data. The objective was to establish which data provider had the best quality data to produce the best results for sales email campaigns.