Predictive Intelligence

Fit data ideal customer profile

The Ideal Customer Profile: Why is “Fit Data” so Important?

Four of the top 10 most predictive Fit data points involve the prospect’s tech stack. At the very least, consider your prospect’s installed technologies as part of your Ideal Customer Profile and account scoring process.

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A Formula for Predictive Intelligence: Fit + Intent + Opportunity Data

The most important takeaway here is not the individual data point; rather, it’s that Intent data is meaningless unless it's informed by Fit data. Companies can “compare the products of other vendors in your category” all day long ... but without the proper Fit criteria such as Industry, Department budget, or complimentary technologies - a sale will never happen.

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Oppalerts: Predictive Sales Intelligence DiscoverOrg

OppAlerts: Powerful, Real-Time Predictive Sales Intelligence

Insight is a must-have ingredient of any effective prospecting strategy. The more you know, the more effective you and your sales team will be. Knowledge is power, right?

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© 2018 DiscoverOrg, All Rights Reserved
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