What is a Customer Relationship Management System?

September 11th, 2018 | by

Most often referred to as CRM, this software is designed to house prospect and client contact information with a more progressive view in mind. Features often include active reporting on lead activity, pipeline insights, legal documents, progressive profiling of prospects, and more.

Examples of this technology include Zoho, Salesforce, and Microsoft Dynamics. DiscoverOrg also integrates with many CRMs

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