“When it comes to my return on invested dollars with DiscoverOrg, it has to be about sixty times over. These are sales we would not have made without DiscoverOrg.”
Showing 1-12 of 32 Case Studies
New Horizons Des Moines needed an efficient way to boost its research and prospecting power in order to grow demand within existing accounts and boost pipeline with net new accounts.
Nehemiah Security needed more reliable and accurate data to power its highly granular persona-based marketing campaigns, and improve the efficiency of its lead generation and qualification to boost its MQL-to-Opportunity rate.
With very specific parameters defining its ideal customer profile, Security First was drowning in a sea of useless contact information about companies it had no interest in targeting. They wanted to streamline their prospecting research activities while also gaining insight. Additionally, Security First wanted to find ways to more equitably divide its territories among its sales reps.
With account data that was frequently incomplete or nonexistent at worst, and unreliable or out-of-date at best, the WalkMe team was wasting hours each day in a losing battle against tedious account research. Ready for a crash-course of its own in smarter data, WalkMe enrolled DiscoverOrg.
CAS Severn needed hyper-reliable, granular, and up-to-date data that was highly searchable and customizable to target its prospecting efforts and break into its top ideal accounts as part of an account-based marketing (ABM) strategy.
Deal IQ needed reliable, automated opportunity alerts and accurate contact data to identify, engage, and win more Fortune 500 target accounts at the right key moment in their buyer’s journey....
“The unique nature of our offerings mean we’re targeting businesses that check very specific boxes,” Donegan says. “Things like employee totals, revenue growth numbers, technology stacks used – now we can search, filter, and save by these parameters and truly identify our targets and territories.”
“Searching data is all about effectiveness and efficiency. We get both with DiscoverOrg.” -Brian Lamendola, Senior Research & Knowledge Management Lead
Vectra needed more accurate data to confidently power its prospecting activities and drive planned growth into new territories, without wasting hours each day slogging through manual, time-consuming research and unreliable information.
“DiscoverOrg’s data lets us see our accounts from an organizational hierarchy level,” explains Fang-Fang Fei, Account Development Manager at Folloze. “Who are the key decision makers we need to talk to, and where do they sit in the organization? Now, we can map our outreach.”
Marketing-qualified leads (MQLs) grew 30% the quarter after fully implementing DiscoverOrg. And the Bonfyre sales team has slashed their account research and selection time by 50%, while drastically improving prospect quality.
DiscoverOrg was able to help Mendix improve their MQL-to-Opportunity rate by 14x, boosting it from barely 2% to well over 28%. This has allowed Mendix to not only win more deals, but to shorten its sales cycles and win more often.