YOU CAN’T BUILD PIPELINE WITHOUT FRESH DATA
Accurate data is at the heart of everything you do — account selection and segmentation, email and web-based personalization, trade shows and events, direct mail campaigns, account-based marketing, and lead qualification all rely on up-to-date information. Our Research & Data Teams puts in the work to source and continuously update your data, so you’re always speaking to your buyer’s intent — anywhere in the funnel.
BOUNCE RIGHT BACK
Fresh, always-on data means more than easier targeting for your demand gen and marketing prospecting. It means fewer email bounces and lower chances of being blacklisted because of outdated or bogus contact information. It means higher open rates and click-through rates, and more qualified leads for your sales team.
Our hands-on work also means you can stop burning hours verifying list data, focusing instead on creating winning marketing campaigns.
DISCOVERORG PLAYS NICE WITH YOUR TECH
No matter what marketing automation or CRM tools you use, DiscoverOrg integrates seamlessly to drive greater conversions from your campaigns. From automatic, ongoing data cleansing and enrichment, to filtering by 100+ data points for hyper-targeted email campaigns, our data can improve your lead gen programs’ performance in Marketo, Hubspot, Pardot, Eloqua, and more.
Account-based marketing delivers the wins, but not without accurate data. You need to be able to define your ideal customer profile, find more good-fit accounts and contacts, and tailor your message based on the unique circumstances of each company on your target list. With DiscoverOrg’s deep and always-on data, you’ll always be able to execute multi-channel, ABM campaigns with swagger.